Microsoft Entra, identity that holds when attackers try the front door.
- 68+Entra tenants
- Zero-trustBy default
- AuditReady evidence
- 24/7Coverage
Six identity disciplines, one platform.
Entra ID (formerly AAD)
Cloud identity for users, devices, and applications. SSO across SaaS, M365, custom apps. Hybrid sync with on-prem AD where you still have it.
MFA + passwordless
MFA enforcement across users, with risk-based step-up and passwordless options (Authenticator, FIDO2 keys, Windows Hello). Reduces phishing exposure and password reset volume.
Conditional access
Policy engine that evaluates user, device, location, and risk for every sign-in. Block, require MFA, or require compliant device based on context, not just credentials.
Privileged Identity Management
Just-in-time admin elevation, time-bound role assignments, approval workflows, audit logs. Removes standing-admin from the breach blast radius.
Entra ID Governance
Access reviews, lifecycle workflows, entitlement management. Joiner-mover-leaver automation, periodic access certifications, regulator-ready evidence of who has access to what.
External Identities
B2B collaboration with partners, B2C identity for customers, cross-tenant access policies. Secure external collaboration without distributing local accounts.
Four reasons clients pick us for the deployment.
68+ Entra tenants
Pattern recognition matters. We have tuned conditional access for SMEs, regulated firms, and multi-tenant deployments without locking users out.
Zero-trust by default
Conditional access designed around device compliance, MFA, and risk signals from day one. Not "open until something breaks" then retrofit.
Audit-ready evidence
ISO 27001, NESA, DFSA reviews answered with Entra audit logs, configuration history, and access-review evidence. Compliance-ready by default.
Dubai-based engineers
Senior identity engineers based in Dubai with CISSP and Entra certifications. Same team that deploys operates and supports.
Entra deployments by sector.
Financial services
DIFC and ADGM-licensed firms using Entra ID Governance for regulator-required access certifications and PIM for privileged-access controls.
Healthcare
Hospitals and clinics using Entra for clinical-system SSO, role-based access to patient records, audit-trailed identity for DHA compliance.
Professional services
Law firms and consultancies using Entra for matter-based access, ethical-wall enforcement, partner external collaboration via B2B.
Tech and SaaS
SaaS companies using Entra as their primary identity platform, customer B2C identity, dev environment SSO, secrets-management integration.
Retail and multi-location
Multi-store retail using Entra for store-staff authentication, POS device compliance, supplier portal access via B2B.
Education
Schools and universities using Entra for student SSO, parent portal access, faculty privileged identity, exam-system access controls.
What Entra Premium adds over the free tier.
| Feature | Free Entra Included with M365 | Entra ID P1/P2 Licensed tier |
|---|---|---|
Cloud SSO | ||
Basic MFA | ||
Conditional access | ||
Privileged Identity Management | P2 | |
Identity Protection (risk signals) | P2 | |
Access reviews | P2 | |
Lifecycle workflows | P2 + Governance SKU |
From tenant assessment to managed identity operations.
- 1
Assessment
1-2 weeks
Tenant audit, current-state identity assessment, licence review, threat-model workshop. Output: identity-posture report and deployment plan.
- 2
Deployment
3-6 weeks
SSO, MFA, conditional access, PIM, access-review configuration. Phased rollout to minimise user impact, with help-desk preparation.
- 3
Validation
1-2 weeks
Penetration test against the deployment, simulated phishing, simulated MFA bypass attempts. Findings closed before steady-state.
- 4
Operate
Continuous
Quarterly access reviews, monthly identity reports, conditional-access tuning, audit evidence kept current. Same team that deployed operates.
“We deployed Entra P2 ourselves and locked half our users out within a week of enabling conditional access. GR IT rebuilt the policies based on actual user behaviour, restored access without weakening the controls, and our help-desk volume on identity issues dropped 70% in the next quarter. Tuning is the discipline; we did not have it.”
Microsoft Entra, frequently asked.
Resources for identity leads.
Microsoft Defender
Endpoint EDR, identity threat protection, email security, cloud-app DLP. Pairs with Entra for full identity-and-endpoint coverage.
Microsoft Sentinel
SIEM for identity telemetry, anomaly detection, automated response. Entra audit logs feed Sentinel for unified detection.
Cybersecurity audit
Independent identity posture audit. Conditional-access review, PIM gap analysis, written remediation programme.
Talk to an identity specialist.
Three-minute form. Our identity team gets back the same business day to schedule a discovery call. We will tell you which Entra tier fits your environment and risk before you commit to a deployment.
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